5G Broadcast is moving from trials to reality. With networks ready, content providers committed and global standards in place, the focus is now firmly on commercialisation and scale. Taking place as part of the programme at MWC, this interactive discussion will bring together European broadcasters, network operators, chipset leaders and device manufacturers to assess Europe and the world’s strategic ambitions for 5G Broadcast, showcase concrete deployment models, and examine the remaining barriers to mass adoption. From public safety and free-to-air obligations to device differentiation and global market opportunities, the discussion will explore how coordinated action across policy, technology and investment can unlock 5G Broadcast at scale.
Why Devices Matter: Unlocking the Potential of 5G Broadcast for Consumers
From Trials to Scale: Turning 5G Broadcast into a Commercial Reality
Global Reach, One Standard: Scaling 5G Broadcast from Europe to the World
Sunil Patil, Vice President Product Management, Qualcomm Vice President Product Management Qualcomm
Mohammed Abdul-Gaffoor, Executive Director of Engineering, 312 LABs, Motorola Mobility, a Lenovo Company Executive Director of Engineering, 312 LABs Motorola Mobility, a Lenovo Company
Antonio Arcidiacono, Director of Technology and Innovation, EBU Director of Technology and Innovation
EBU
Bart Bosmans, CEO, Belgian Tower Company CEO
Belgian Tower Company
Jacques Donat-Bouillud, Director of Distribution, France Télévisions Jacques Donat-Bouillud is an engineer, graduated from Ecole Polytechnique et Paris and Ecole Nationale Supérieure des Télécommunications de Paris. He has strong experience in the telecom and media business. He took part in networks roll out of 2G, 3G, 4G and DVBT networks in France as a business unit manager in TDF.
In 2012 he joined NextRadioTV as CTO.
He has been working for France Televisions since 2015 as Senior Vice President of Content Delivery.
He is in charge of 5G project for France Televisions.
Director of Distribution
France Télévisions
Karim El Naggar, CEO, TDF Karim El Naggar is the Chief Executive Officer of TDF.
Karim El Naggar began his career in the telecommunications sector at Alcatel in 1997.
Between 1997 and 2004, he held several positions within the company in France and abroad. In 2005, he was appointed Vice President of the “Mobile Core” Business Unit, followed in 2006 by the role of Vice President of the “Wimax” Business Unit.
In 2009, he joined the Alstom group as Vice President of “Network Management Solutions”, where he led the transformation of the company’s power grid management activities. In 2011, he relocated to the United States. In 2015, following GE’s acquisition of Alstom, he was appointed General Manager of GE’s “Grid Software Solutions” division.
In 2018, Karim El Naggar became Vice President and General Manager of Honeywell’s “Connected Plant” Business Unit, where he was tasked with supporting the company’s industrial repositioning and digital transformation. That same year, he founded Nucamp Coding Bootcamp, an innovative platform offering a disruptive community-based online learning model for software developers.
Karim El Naggar is a graduate of École Polytechnique (class of 1992) and Harvard Business School (class of 2003).
CEO
TDF
David Fernández Quijada, Co-founder and Research Director, South 180 Co-founder & Research Director
South 180
Arnaud Lucaussy, Chairman, Broadcast Networks Europe Arnaud Lucaussy is Chairman of Broadcast Networks Europe, the association representing European terrestrial broadcast network operators, and Vice-Chairman of OFITEM, the French association of mobile infrastructure network operators.
Arnaud Lucaussy began his career at La Poste in 1989, where he spent eleven years in various technological and regulatory roles. In 2001, he became President of eCPP, the multimedia subsidiary of the CPP communications group.
From 2002 to 2006, he worked as a technical adviser within the offices of the Minister for the Economy, Finance and Industry, and the Minister for Industry. In these roles, he was responsible for information and communication technologies, postal services, innovation and research.
From 2006 to 2010, he served as Director of Regulation and Economic Studies at SFR.
Arnaud Lucaussy was appointed General Secretary of TDF in July 2016, after having served as TDF’s Director of Regulation and Public Affairs since 2010.
He is a graduate of École Polytechnique and Télécom Paris.
Chairman
Broadcast Networks Europe
Philippe Poggianti, Consultant With 30+ years of experience in the Telecoms industry, Philippe Poggianti specializes in consulting covering the Wireless domain, as well as strategic advisory to startups. He has occupied senior positions at Alcatel-Lucent, Nokia and Qualcomm.
Most recently at Qualcomm, Philippe oversaw global business development activities for operators, covering areas such as 5G mmWave, Mobile Private Networks, Fixed Wireless Access and 5G/AI strategies.
Philippe regularly speaks at key events and webinars. His newsletter Wireless Insights has 4,600+ followers. Philippe holds an MSc in Computer Science and an Executive MBA at INSEAD and Tsinghua University.
Philippe supports various Telecom companies in their business strategy. He is also a senior representative at Match-Maker Ventures, enabling Technology Scaleups to reach their business potential with Telecoms operators.
Consultant
Jaume Pujol, Strategic Growth Opportunities, Cellnex Jaume Pujol i Huguet leads Strategic Growth Opportunities at Cellnex and serves as Vice Chair and Chair of Policy at Broadcast Networks Europe (BNE), Secretary of Televisión Abierta, and Vice President of the Clúster Audiovisual de Catalunya. A Telecommunications Engineer (ETSETB-UPC) with additional training in Economic and Financial Management (EAE), he has held roles across engineering, strategy, regulation and business development. Jaume represents Cellnex in European and global industry forums, working closely with institutions, regulators and standards bodies to advance policies that foster investment, innovation, efficient spectrum use and the sustainability of public-interest media services.
Strategic Growth Opportunities
Cellnex
Markus Schneider, Head of Product Management, Media Broadcast Head of Product Management
Media Broadcast
Times are listed in CEST
With 30+ years of experience in the Telecoms industry, Philippe Poggianti specializes in consulting covering the Wireless domain, as well as strategic advisory to startups. He has occupied senior positions at Alcatel-Lucent, Nokia and Qualcomm.
Most recently at Qualcomm, Philippe oversaw global business development activities for operators, covering areas such as 5G mmWave, Mobile Private Networks, Fixed Wireless Access and 5G/AI strategies.
Philippe regularly speaks at key events and webinars. His newsletter Wireless Insights has 4,600+ followers. Philippe holds an MSc in Computer Science and an Executive MBA at INSEAD and Tsinghua University.
Philippe supports various Telecom companies in their business strategy. He is also a senior representative at Match-Maker Ventures, enabling Technology Scaleups to reach their business potential with Telecoms operators.
Arnaud Lucaussy is Chairman of Broadcast Networks Europe, the association representing European terrestrial broadcast network operators, and Vice-Chairman of OFITEM, the French association of mobile infrastructure network operators.
Arnaud Lucaussy began his career at La Poste in 1989, where he spent eleven years in various technological and regulatory roles. In 2001, he became President of eCPP, the multimedia subsidiary of the CPP communications group.
From 2002 to 2006, he worked as a technical adviser within the offices of the Minister for the Economy, Finance and Industry, and the Minister for Industry. In these roles, he was responsible for information and communication technologies, postal services, innovation and research.
From 2006 to 2010, he served as Director of Regulation and Economic Studies at SFR.
Arnaud Lucaussy was appointed General Secretary of TDF in July 2016, after having served as TDF’s Director of Regulation and Public Affairs since 2010.
He is a graduate of École Polytechnique and Télécom Paris.
Antonio Arcidiacono is the EBU’s Director of Technology & Innovation.
Antonio has extensive experience in conceiving, developing and taking new products and services to market.
He is an internationally acclaimed expert in digital television, satellite communications, IP-based multimedia services and mobile telecommunications. With strong knowledge of the European market, he has worked closely with the leading players in the fields of Digital TV and Multimedia Services, and with European institutions at a technical, standardization, regulatory and competition level.
Antonio was Director of Innovation, and a Member of the Management Committee, at Eutelsat from 2008 -2018 where he was responsible for launching innovative IP based satellite services. He joined Eutelsat in 1990 and took part in key phases of its development from an international organization to privatization in 2001 and to the IPO in 2005.
Before working at Eutelsat, Antonio worked for the European Space Agency and started his career working for Telespazio and Selenia Spazio.
Antonio has a Doctorate in Electronics & Telecommunications Engineering from the University of Pisa. He is fluent in Italian, English and French.
Dr David Fernández Quijada is the Co-Founder and Research Director of Co-Founder and Research Director, an international consulting company based in Geneva that specialises in foresight, strategy and impact.
He leads the futures practice at South 180 and has developed projects related to corporate strategy and impact measurement for public broadcasters, media regulators, commercial entities, and trade bodies across Europe. These include reports, workshops, training and coaching sessions, and speaking engagements.
From 2018 to 2021, he was the Head of Media Intelligence at the European Broadcasting Union (EBU) in Geneva, having spent the previous five years as a Senior Media Analyst in the same team.
Prior to this, he lectured at the Autonomous University of Barcelona in Spain, focusing on public service media, communication policies and technology adoption. He was also an invited researcher at the CSP ICT innovation centre in Turin, Italy, and at Leeds University in the UK.
David holds a PhD in Audiovisual Communication and a Master’s in Communication Research from the Autonomous University of Barcelona.
Jacques Donat-Bouillud is an engineer, graduated from Ecole Polytechnique et Paris and Ecole Nationale Supérieure des Télécommunications de Paris. He has strong experience in the telecom and media business. He took part in networks roll out of 2G, 3G, 4G and DVBT networks in France as a business unit manager in TDF.
In 2012 he joined NextRadioTV as CTO.
He has been working for France Télévisions since 2015 as Senior Vice President of Content Delivery.
He is in charge of 5G project for France Télévisions.
Sunil Patil, Vice President Product Management, leads the cellular modem and RF transceiver planning team at Qualcomm Technologies, Inc. He has over 20 years of experience developing and commercialising leading cellular technologies and products globally.
Karim El Naggar is the Chief Executive Officer of TDF.
Karim El Naggar began his career in the telecommunications sector at Alcatel in 1997.
Between 1997 and 2004, he held several positions within the company in France and abroad. In 2005, he was appointed Vice President of the “Mobile Core” Business Unit, followed in 2006 by the role of Vice President of the “Wimax” Business Unit.
In 2009, he joined the Alstom group as Vice President of “Network Management Solutions”, where he led the transformation of the company’s power grid management activities. In 2011, he relocated to the United States. In 2015, following GE’s acquisition of Alstom, he was appointed General Manager of GE’s “Grid Software Solutions” division.
In 2018, Karim El Naggar became Vice President and General Manager of Honeywell’s “Connected Plant” Business Unit, where he was tasked with supporting the company’s industrial repositioning and digital transformation. That same year, he founded Nucamp Coding Bootcamp, an innovative platform offering a disruptive community-based online learning model for software developers.
Karim El Naggar is a graduate of École Polytechnique (class of 1992) and Harvard Business School (class of 2003).
Markus holds a degree in mechanical engineering and has been with Media Broadcast since 2012. Before that, he worked in the energy sector, wholesale, and the electrical device industry.
Jaume Pujol i Huguet leads Strategic Growth Opportunities at Cellnex and serves as Vice Chair and Chair of Policy at Broadcast Networks Europe (BNE), Secretary of Televisión Abierta, and Vice President of the Clúster Audiovisual de Catalunya. A Telecommunications Engineer (ETSETB-UPC) with additional training in Economic and Financial Management (EAE), he has held roles across engineering, strategy, regulation and business development. Jaume represents Cellnex in European and global industry forums, working closely with institutions, regulators and standards bodies to advance policies that foster investment, innovation, efficient spectrum use and the sustainability of public-interest media services.
With 30+ years of experience in the Telecoms industry, Philippe Poggianti specializes in consulting covering the Wireless domain, as well as strategic advisory to startups. He has occupied senior positions at Alcatel-Lucent, Nokia and Qualcomm.
Most recently at Qualcomm, Philippe oversaw global business development activities for operators, covering areas such as 5G mmWave, Mobile Private Networks, Fixed Wireless Access and 5G/AI strategies.
Philippe regularly speaks at key events and webinars. His newsletter Wireless Insights has 4,600+ followers. Philippe holds an MSc in Computer Science and an Executive MBA at INSEAD and Tsinghua University.
Philippe supports various Telecom companies in their business strategy. He is also a senior representative at Match-Maker Ventures, enabling Technology Scaleups to reach their business potential with Telecoms operators.
Arnaud Lucaussy is Chairman of Broadcast Networks Europe, the association representing European terrestrial broadcast network operators, and Vice-Chairman of OFITEM, the French association of mobile infrastructure network operators.
Arnaud Lucaussy began his career at La Poste in 1989, where he spent eleven years in various technological and regulatory roles. In 2001, he became President of eCPP, the multimedia subsidiary of the CPP communications group.
From 2002 to 2006, he worked as a technical adviser within the offices of the Minister for the Economy, Finance and Industry, and the Minister for Industry. In these roles, he was responsible for information and communication technologies, postal services, innovation and research.
From 2006 to 2010, he served as Director of Regulation and Economic Studies at SFR.
Arnaud Lucaussy was appointed General Secretary of TDF in July 2016, after having served as TDF’s Director of Regulation and Public Affairs since 2010.
He is a graduate of École Polytechnique and Télécom Paris.
Antonio Arcidiacono is the EBU’s Director of Technology & Innovation.
Antonio has extensive experience in conceiving, developing and taking new products and services to market.
He is an internationally acclaimed expert in digital television, satellite communications, IP-based multimedia services and mobile telecommunications. With strong knowledge of the European market, he has worked closely with the leading players in the fields of Digital TV and Multimedia Services, and with European institutions at a technical, standardization, regulatory and competition level.
Antonio was Director of Innovation, and a Member of the Management Committee, at Eutelsat from 2008 -2018 where he was responsible for launching innovative IP based satellite services. He joined Eutelsat in 1990 and took part in key phases of its development from an international organization to privatization in 2001 and to the IPO in 2005.
Before working at Eutelsat, Antonio worked for the European Space Agency and started his career working for Telespazio and Selenia Spazio.
Antonio has a Doctorate in Electronics & Telecommunications Engineering from the University of Pisa. He is fluent in Italian, English and French.
Dr David Fernández Quijada is the Co-Founder and Research Director of Co-Founder and Research Director, an international consulting company based in Geneva that specialises in foresight, strategy and impact.
He leads the futures practice at South 180 and has developed projects related to corporate strategy and impact measurement for public broadcasters, media regulators, commercial entities, and trade bodies across Europe. These include reports, workshops, training and coaching sessions, and speaking engagements.
From 2018 to 2021, he was the Head of Media Intelligence at the European Broadcasting Union (EBU) in Geneva, having spent the previous five years as a Senior Media Analyst in the same team.
Prior to this, he lectured at the Autonomous University of Barcelona in Spain, focusing on public service media, communication policies and technology adoption. He was also an invited researcher at the CSP ICT innovation centre in Turin, Italy, and at Leeds University in the UK.
David holds a PhD in Audiovisual Communication and a Master’s in Communication Research from the Autonomous University of Barcelona.
Jacques Donat-Bouillud is an engineer, graduated from Ecole Polytechnique et Paris and Ecole Nationale Supérieure des Télécommunications de Paris. He has strong experience in the telecom and media business. He took part in networks roll out of 2G, 3G, 4G and DVBT networks in France as a business unit manager in TDF.
In 2012 he joined NextRadioTV as CTO.
He has been working for France Télévisions since 2015 as Senior Vice President of Content Delivery.
He is in charge of 5G project for France Télévisions.
Sunil Patil, Vice President Product Management, leads the cellular modem and RF transceiver planning team at Qualcomm Technologies, Inc. He has over 20 years of experience developing and commercialising leading cellular technologies and products globally.
Karim El Naggar is the Chief Executive Officer of TDF.
Karim El Naggar began his career in the telecommunications sector at Alcatel in 1997.
Between 1997 and 2004, he held several positions within the company in France and abroad. In 2005, he was appointed Vice President of the “Mobile Core” Business Unit, followed in 2006 by the role of Vice President of the “Wimax” Business Unit.
In 2009, he joined the Alstom group as Vice President of “Network Management Solutions”, where he led the transformation of the company’s power grid management activities. In 2011, he relocated to the United States. In 2015, following GE’s acquisition of Alstom, he was appointed General Manager of GE’s “Grid Software Solutions” division.
In 2018, Karim El Naggar became Vice President and General Manager of Honeywell’s “Connected Plant” Business Unit, where he was tasked with supporting the company’s industrial repositioning and digital transformation. That same year, he founded Nucamp Coding Bootcamp, an innovative platform offering a disruptive community-based online learning model for software developers.
Karim El Naggar is a graduate of École Polytechnique (class of 1992) and Harvard Business School (class of 2003).
Markus holds a degree in mechanical engineering and has been with Media Broadcast since 2012. Before that, he worked in the energy sector, wholesale, and the electrical device industry.
Jaume Pujol i Huguet leads Strategic Growth Opportunities at Cellnex and serves as Vice Chair and Chair of Policy at Broadcast Networks Europe (BNE), Secretary of Televisión Abierta, and Vice President of the Clúster Audiovisual de Catalunya. A Telecommunications Engineer (ETSETB-UPC) with additional training in Economic and Financial Management (EAE), he has held roles across engineering, strategy, regulation and business development. Jaume represents Cellnex in European and global industry forums, working closely with institutions, regulators and standards bodies to advance policies that foster investment, innovation, efficient spectrum use and the sustainability of public-interest media services.
The 5G Broadcast Business Strategy Task Force (5BSTF) is a collaborative initiative by major European broadcast operators and technology partners that’s working to create a joint commercial strategy and rollout plan for 5G Broadcast services. It brings together leading European broadcast Stakeholders: TDF (France), Media Broadcast (Germany), BTCY (Belgium), Emitel (Poland), CRA (Czech Republic), RAI (Italy), and Rohde & Schwarz (Global).
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